{"id":83169,"date":"2020-05-04T14:31:31","date_gmt":"2020-05-04T17:31:31","guid":{"rendered":"https:\/\/www.smart-gsm.com\/blog\/?p=83169"},"modified":"2020-05-04T14:43:15","modified_gmt":"2020-05-04T17:43:15","slug":"nokia-estadisticas-venta-smartphones-caida-notable","status":"publish","type":"post","link":"https:\/\/www.smart-gsm.com\/blog\/nokia-estadisticas-venta-smartphones-caida-notable\/","title":{"rendered":"Nokia tuvo una ca\u00edda interanual notable en venta de smartphones"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">La consultora privada <em>Counterpoint<\/em> <em>Reasearch <\/em>acostumbra a seguir de cerca el crecimiento y ca\u00edda de las compa\u00f1\u00edas de smartphones m\u00e1s relevantes del mercado. Y debido a que Nokia cay\u00f3 estrepitosamente en ventas de smartphones la compa\u00f1\u00eda finesa ha desaparecido de la lista de diez compa\u00f1\u00edas con m\u00e1s presencia en este mercado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con respecto al primer trimestre de 2019, HMD Global y <strong><a href=\"https:\/\/www.smart-gsm.com\/fabricantes\/nokia\">Nokia<\/a><\/strong> han reportado una ca\u00edda interanual en distribuci\u00f3n de smartphones cerca del 34% acabando en tan solo un total de 8,6 millones de unidades vendidas. Y si bien Nokia no ha sido una compa\u00f1\u00eda particularmente exitosa, es la primera vez que desaparece del r\u00e1nking de las diez m\u00e1s relevantes.<\/p>\n\n\n\n<!--more-->\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/cdn.smart-gsm.com\/blog\/wp-content\/uploads\/2020\/05\/Nokia-ventas.jpg\" alt=\"Gr\u00e1fico de distribuci\u00f3n de smartphones de Nokia desde 2017 hasta el presente.\" class=\"wp-image-83171\" \/><figcaption>Nokia lleva distribuyendo cada vez menos smartphones desde la segunda mitad de 2019.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">HMD Global y Nokia est\u00e1n sufriendo graves consecuencias por la crisis del COVID-19<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La crisis del COVID-19 est\u00e1 calando especialmente hondo en aquellos fabricantes que desde antes de que sucediera este infortunio estaban experimentando dificultades en la distribuci\u00f3n y venta de smartphones. Y aunque Nokia y HMD Global parec\u00edan estar gozando de buena salud en este respecto, la crisis del COVID-19 puso a ambas compa\u00f1\u00edas en evidencia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La venta de smartphones de Nokia ha estado cayendo lentamente desde el segundo trimestre de 2019. Tanto es as\u00ed que mientras que son los smartphones <em>entry-level<\/em> de HMD Global los que han experimentado una ca\u00edda interanual del 34%, estrictamente los de Nokia han tenido una ca\u00edda interanual de cerca del 45%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nominalmente, estamos hablando de que durante los primeros tres meses del 2020 HMD Global solo ha conseguido distribuir 1,7 millones de tel\u00e9fonos inteligentes de Nokia. Algunos podr\u00e1n pensar que esta es una cantidad generosa pero en t\u00e9rminos de fabricantes de smartphones son n\u00fameros excepcionalmente bajos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nokia cay\u00f3 estrepitosamente en ventas de smartphones siendo la crisis del COVID-19 la disparadora temprana de una crisis econ\u00f3mica que ya se asomaba desde mediados del a\u00f1o pasado. Quiz\u00e1 la llegada de un Nokia 9.3 PureView acompa\u00f1ado de una bater\u00eda de nuevos <em>midrangers<\/em> pueda hacer recuperar a la vieja gloria finlandesa de los tel\u00e9fonos celulares.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La consultora privada Counterpoint Research report\u00f3, entre otros detalles importantes, que Nokia tuvo una ca\u00edda de ventas del 34% interanual.<\/p>\n","protected":false},"author":2,"featured_media":61922,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[4],"tags":[3243,22],"class_list":["post-83169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-hmd-global","tag-nokia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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