{"id":23768,"date":"2012-06-28T13:01:34","date_gmt":"2012-06-28T16:01:34","guid":{"rendered":"https:\/\/www.smart-gsm.com\/blog\/?p=23768"},"modified":"2012-06-28T10:51:29","modified_gmt":"2012-06-28T13:51:29","slug":"usuarios-de-ios-mas-leales-a-aplicaciones-que-los-de-android","status":"publish","type":"post","link":"https:\/\/www.smart-gsm.com\/blog\/usuarios-de-ios-mas-leales-a-aplicaciones-que-los-de-android\/","title":{"rendered":"Usuarios de iOS m\u00e1s leales a aplicaciones que los de Android"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.smart-gsm.com\/blog\/wp-content\/uploads\/2012\/06\/iosandroidApps.jpg\" width=\"550\" height=\"339\" alt=\"ios android aplicaciones\" title=\"ios android aplicaciones\" class=\"center\" \/><br \/>\nSeg\u00fan un estudio reciente de <i>Localytics<\/i>, los niveles de retenci\u00f3n de aplicaciones &#8211; es decir, los usuarios que no eliminan la aplicaci\u00f3n a las pocas semanas &#8211; se han incrementado un 19 por ciento con respecto al a\u00f1o anterior. Desagregando los datos, los desarrolladores para iPhone y iPad lograron los mayores niveles, con niveles de retenci\u00f3n un 52 por ciento mayores a aquellos en Android.<\/p>\n<p>El n\u00famero de usuarios que utilizaron la aplicaci\u00f3n s\u00f3lo una vez cay\u00f3 un 15 por ciento desde el \u00faltimo reporte de la compa\u00f1\u00eda y aquellos que utilizaron una aplicaci\u00f3n m\u00e1s de 10 veces se increment\u00f3 del 26 al 31 por ciento. Adem\u00e1s, la aplicaci\u00f3n promedio de Android es utilizada una sola vez en un 24 por ciento, mientras que en iPhone y iPad llega a 21 por ciento.<\/p>\n<p><!--more--><\/p>\n<p>El estudio sugiere que los desarrolladores simplemente est\u00e1n creando mejores aplicaciones, ya sea para nicho o consumo masivo. Sin embargo, no nota un factor decisivo: el incremento del espacio para almacenar aplicaciones y la posibilidad de llevarlas a la memoria SD, que, al menos en Android, reci\u00e9n se incorpor\u00f3 a partir de la versi\u00f3n Froyo.<\/p>\n<p><a href=\"http:\/\/www.localytics.com\/blog\/2012\/app-user-loyalty-increasing-ios-beats-android\/\" target=\"_blank\">Localytics<\/a> via <a href=\"http:\/\/www.bgr.com\/2012\/06\/27\/ios-android-app-loyalty-study\" target=\"_blank\">BGR<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seg\u00fan un estudio reciente de Localytics, los niveles de retenci\u00f3n de aplicaciones &#8211; es decir, los usuarios que no eliminan la aplicaci\u00f3n a las pocas semanas &#8211; se han incrementado&#8230;<\/p>\n","protected":false},"author":1,"featured_media":23767,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[4],"tags":[17,186,263,561,130,926],"class_list":["post-23768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-android","tag-aplicaciones","tag-desarrollo","tag-ios","tag-mercado","tag-plataformas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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